Cheryl (Che') Vyfhuis is a corporate communications and media/public relations veteran. She has more than 30 years experience. Over the years, Ms. Vyfhuis has worked on staff at many stellar organizations. Her industry experience ranges from Consumer Products to Healthcare to Information Technology to Manufacturing. While on staff at Fortune 50+ companies, including IBM and Cisco Systems among others, Ms. Vyfhuis provided services as varied as Internal/Employee Communications, Speech Writing, Media Relations to Crisis Management and Events Planning. She continues to build on these core competencies through her clients' work and needs.
Currently based in Phoenix, Ms. Vyfhuis maintains focus by staying abreast of all new and evolving technology in Silicon Valley, being active in all social media programs and keeping up with her media contacts, especially in her industry specialties. She blogs, she's on Facebook, Twitter, LinkedIn, YouTube and others.
Ms. Vyfhuis holds a master's degree in Journalism from the University of Illinois, Champaign, Illinois, a bachelor's degree in Speech Communications from University of Illinois, Chicago, Illinois. She also is a published author and motivational speaker.
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